Approving Brand Colors on Digital Printing Equipment

Approve brand colors on the actual substrate using a defined reference and viewing condition. A color name alone does not guarantee the same appearance across materials.

Approving Brand Colors on Digital Printing Equipment — related PrintVision printing equipment
Related PrintVision equipment. Product photograph, not a test result for the procedure discussed.

Define the target

Ask whether the reference is a physical sample, specified color value or an approved earlier print. Record the substrate and finish of the target. Explain when the new material or ink system produces a different appearance.

Record the approved result

Print a comparison under controlled conditions and document the chosen file and RIP settings. If measurement is part of the contract, agree the method and tolerance before production. Keep a sample for repeat orders and reapprove meaningful process changes.

Production checklist

Use these checkpoints to prepare a trial or discuss the configuration with your supplier. Record the result for each item before approving a production change.

  • Reference identified
  • Substrate and finish specified
  • Viewing or measurement method
  • Approved sample archived

Can one approved color recipe be used on every material?

Do not assume that. Material color, finish and the printing condition affect appearance. Validate each relevant production condition.

Authoritative references and further reading

The following primary sources provide related background. Instructions from other manufacturers apply to their named systems and are not PrintVision settings, endorsements or certification claims.

Discuss your application with our factory team.

Share your material, artwork size, order mix and target output so we can review a suitable configuration.

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